Brenton Hayden, an entrepreneur who received national recognition for founding Renters Warehouse in 2008 and selling it in 2015, has come out of retirement to build a real estate business under the RE/MAX brand. Hayden and his business partners, his wife and CFO Ashley Hayden, and two Vice Presidents of Operations John Parsons and Mark Wilson, recently opened two RE/MAX Elevation offices. Hayden acquired the existing 307 Premier Properties real estate office in Buffalo, WY, from Parsons and Wilson and rebranded it to RE/MAX Elevation. They simultaneously opened a second RE/MAX Elevation office in Cody, WY, and are interested in developing the Wyoming real estate market to match the level of professionalism and productivity they see in surrounding markets.
“We want to develop these really great communities of Wyoming,” Hayden says. “Buffalo and Cody are hot and upcoming markets and there’s kind of a renaissance happening – we want to be a part of that. We want to help grow these markets and create sustainable careers for the agents here.”
Hayden, who is a Harvard Business School and MIT Sloan School of Business graduate, built his wealth by seizing opportunities and investing in an idea that eventually became Renters Warehouse, a full-service property management and investment services company for Single-Family Rental homes. Hayden developed Renters Warehouse into a franchise model and says his first-hand experience and lessons learned with franchising is what drew him to RE/MAX.
“I think RE/MAX is the best opportunity for a franchisor like me,” says Hayden. “This go-around, I’ve adopted a brand that already has a strong international presence and a great value proposition. It should give us a good head start compared to building a business from scratch.”
Hayden continues, “RE/MAX also has strong technology and great leadership in Denver. After reviewing all the brands, I decided that if I’m going to come out of retirement to build a real estate business, it’ll be with a company that has great tech, that will allow me and my team to be very entrepreneurial and will give us the most opportunity – what I call big-sky thinking. That all synced and checked the box with RE/MAX.”
The two RE/MAX Elevation offices opened on January 16, 2024. The Buffalo office, managed by Broker & Vice President Mark Wilson, is located at 137 North Main Street. John Parsons is Vice President of the Cody office, located at 502 33rd Street. RE/MAX Elevation agents specialize in residential and commercial real estate, luxury listings, and land purchases. For more information, visit www.remaxelevationbuffalo.com.
Each Office Independently Owned and Operated
Written by RE/MAX Elevation
