RE/MAX, LLC has purchased the North American regions of sub-master franchisor RE/MAX INTEGRA, bringing more than 1,100 independently owned and operated RE/MAX brokerages and more than 19,000 real estate agents into the RE/MAX, LLC Company-Owned Regions (COR).

It’s the most significant regional acquisition, in terms of size of territory and number of real estate agents, in RE/MAX history.

“The saying ‘The whole is greater than the sum of its parts’ reflects the spirit of this deal,” says Nick Bailey, President of RE/MAX, LLC. “Now, operating as one entity, we can drive scale, align and streamline operations across many functions by delivering the best tools, training and technology at a greater clip. This is an exciting time for all RE/MAX Affiliates.”

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‘What’s been great has just gotten better’

The acquisition includes RE/MAX operations in five Canadian provinces – New Brunswick, Newfoundland and Labrador, Nova Scotia, Ontario and Prince Edward Island – and nine U.S. states – Connecticut, Indiana, Maine, Massachusetts, Minnesota, New Hampshire, Rhode Island, Vermont and Wisconsin.

Approximately 12,000 RE/MAX agents join the COR region of RE/MAX Canada, and 7,000 agents join the RE/MAX Northeast and RE/MAX Central regions in the U.S.

“The bottom line is, what’s been great has just become even greater,” says Christopher Alexander, Senior Vice President of RE/MAX Canada, of the move to RE/MAX, LLC. “This is a huge opportunity for us to be even stronger in the [Canadian] marketplace.”

Elton Ash, Regional Executive Vice President of RE/MAX Canada, agrees.

“Affiliates across the country will see a tremendous benefit to the closer alignment,” Ash says of operations in Canada, where RE/MAX – including the independently owned region of RE/MAX Quebec – boasts more than 30% market share, according to CREA and RE/MAX.

Josh Bolgren, RE/MAX Senior Vice President of Region Development, heads the 60-member department dedicated to supporting U.S. COR franchisees and says he is thrilled to welcome the agents and offices of the former RE/MAX INTEGRA regions.

“RE/MAX is a business that builds businesses, and the brokers and agents in these regions will see many advantages of being in a company-owned region,” Bolgren says. “For one, they’ll be more directly connected to other COR Affiliates and, given our network’s passion for sharing great ideas and best practices, be even better positioned to take their business to higher levels.”

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Focus on growth

Growth through acquisition has long been a focus of RE/MAX, which began selling exclusive regional master franchising rights in 1977 and now has a presence in more than 110 countries and territories. The company’s regional acquisitions have accelerated beginning with its initial public offering in 2013, with the purchase of the regions encompassing Washington, D.C., Maryland, Virginia and West Virginia as well as Arizona, Nevada and New Mexico. In the years that followed, RE/MAX has also acquired RE/MAX operations in Alaska, New Jersey, New York, Georgia, Kentucky, Southern Ohio, Tennessee and Northern Illinois.

Now, with the purchase of the RE/MAX INTEGRA North American regions, RE/MAX, LLC maintains COR operations in nine Canadian provinces and 40 U.S. states.

The move serves to strengthen the RE/MAX network, bringing more Affiliates together under shared vision, collective talent, aligned resources and economies of scale.

History in the making

RE/MAX INTEGRA, co-founded by Frank Polzler and Walter Schneider following their purchase of the franchising rights to eastern Canada in 1980 and later the New England states as well as Indiana, Minnesota and Wisconsin, is the largest RE/MAX sub-master franchisor. It operates in 40 countries and is hailed as one of the greatest success stories within the RE/MAX network. RE/MAX INTEGRA will continue to operate RE/MAX Europe.

“Frank and Walter are RE/MAX legends,” says Dave Liniger, RE/MAX Holdings Co-Founder and Chairman of the Board. “We’re forever grateful for their efforts and friendship – and tremendously excited about the future.”

For more information about the acquisition and what it means for RE/MAX Affiliates in the former North American regions of RE/MAX INTEGRA, visit news.remax.com/integra.

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Written by KATHARINE DAVIS 

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