Inside ‘MAX/Tech powered by kvCORE’ for RE/MAX Affiliates

RE/MAX agents lead the industry by focusing on what they’re best at: helping consumers buy and sell real estate. Busy closing transactions, these agents need the latest and greatest technology powering their businesses.

That’s why RE/MAX has partnered with Inside Real Estate (IRE) to adopt its renowned real estate platform kvCORE. Soon, RE/MAX affiliates in company-owned regions in the U.S. and Canada will have access to “MAX/Tech powered by kvCORE,” a seamless new hub for automating key aspects of business.

During the Opening General Session of the 2022 RE/MAX BOC, Nick Bailey, RE/MAX, LLC President and CEO, provided insight on what affiliates can expect from the new platform.

“We made an announcement on July 7 that we’re taking a big step in the evolution of RE/MAX technology,” Bailey said. “And the only thing moving faster than this market is [technology].”

He continued, “We are so thrilled to be partnering with Inside Real Estate and kvCORE to bring you an absolute world-class platform.”

Bailey shared that RE/MAX is shifting focus to a new system while keeping helpful business tools like First, MegaphoneSM and RE/MAX Hustle available for affiliates’ use, with plans to integrate those tools into MAX/TechSM powered by kvCORE down the road. A future-forward outlook has RE/MAX focused on technology solutions for long-term success.

“We know that you need best-in-class technology for your agents, for your recruiting, and [for your] retention. We also know that we need to be thinking about the market three to four years from now.”

With MAX/Tech powered by kvCORE, RE/MAX affiliates in company-owned regions will have important tools they need to manage and grow their business all in one convenient place. Users can customize high-quality IDX websites to foster a stronger online presence and can boost marketing with features like video messaging powered by BombBomb that allows for simplified – yet personalized – communication, driving engagement with past, current and future clients.

Joe Skousen, Founder and CEO of Inside Real Estate, joined Bailey onstage to unpack the new partnership.

“It takes a ton of courage for a brand [and] an enterprise like [RE/MAX] to shift and change – and not just kind of dip their toe into some of the latest and greatest tech, but go all in,” Skousen said.

Skousen explained that users of MAX/Tech powered by kvCORE will receive the bolstered version of the platform. Plus, users will have access to the CORE Team Add-On free of cost.

“All of this is branded for you and it’s tailored to you – and it’s integrated with the RE/MAX ecosystem,” he said.

The MAX/Tech powered by kvCORE platform will be available to affiliates in company-owned regions.

RE/MAX Broker/Owners can visit the all-new MAX/Tech powered by kvCORE tile in MAX/Center for more information regarding phases and rollout.

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