
Abby Lee
RESPONSIBILITIES:
Abby Lee leads all advertising, marketing, communications, and event management groups. She oversees the REMAX brand image globally, including the planning and execution of advertising and marketing campaigns, public relations, and events.
REMAX CAREER:
Abby joined REMAX in 1998 as a Media Buyer/Planner. In 2002, she was promoted to Manager, Regional Advertising, and in 2003 became Senior Manager, Brand Advertising. In 2007, she was promoted to Director, Regional Marketing, and two years later was named Vice President, Brand Marketing and Sponsorships. In 2011, Abby became Vice President, Brand Marketing and Advertising. In that capacity, she managed the network's national relationship with Susan G. Komen for the Cure. After a brief departure to take an executive marketing post with a national health and fitness franchisor, Abby returned to REMAX in December 2014 as Vice President of Media Strategies. Her responsibilities expanded in June 2015 and she began leading the marketing and communications groups as well. Her involvement in comprehensive marketing, digital and social strategy has continued to evolve the marketing department to a world-class marketing organization. She was promoted to Senior Vice President of Marketing and Communications in August 2018. In February 2024, she was named to her current role.
ROOTS:
Abby is a graduate of Denison University. A third-generation real estate agent, she has been a licensed broker since 2007.