R4: The Place to Meet ‘Amazing Referral Partners’

Throughout the last week of February, Las Vegas will be hopping with real estate pros from around the globe – in town for RE/MAX R4, the annual convention built around networking, education and camaraderie. For thousands of affiliates, it’s an event they don’t miss – namely because of the lasting relationships it creates.

RE/MAX agents share how the connections they make through R4 change their businesses for the better.

“The first time I attended R4 was an eye-opening experience that showcased the incredible power of our brand and taught me how to embrace it within my business,” says Claudia Lopez, an agent with RE/MAX Gold in Benicia, California.

“The following year, I went with a clear purpose: to expand my network, foster meaningful connections, learn new ideas and cultivate referral partnerships. Now, R4 feels like a reunion. I reconnect with old friends, build new relationships, and celebrate both personal and professional victories. It’s always an inspiring and energizing experience. A lot of my business now comes from referrals from other RE/MAX agents around the world. I recently got a referral from an agent in RE/MAX India!”

She adds, “After many years of attending, I even had the chance to be a featured speaker at last year’s R4.”

“R4 is the event for classes, masterminding, and networking. Without question, you will attend at least one class that will drive you to do something this year in your business. And without question, you will meet at least one person who will inspire you to strive for the next level. Most importantly, you will meet several people who will not only help fuel your business, but become amazing referral partners for years to come,” says Jason Panos, an agent with RE/MAX Infinity in Pensacola, Florida.

“This is the epicenter of the RE/MAX network!”

“The huge number of amazing people gathered at R4 means you can find answers to any question by just reaching out at the conference, talking to people at the classes that interest you, attending the meetups that resonate, and opening your heart and mind to new growth opportunities and ideas,” says Esther Clarke, an agent with RE/MAX Associates in Salt Lake City, Utah.

“R4 has changed my business and my life. A majority of my business comes from referrals, which happen through the connections I’ve made with RE/MAX agents. And R4 is where I can foster relationships with this family of brilliant humans.”

“I met my absolute closest and dearest friends in the world at R4 or through connections made there. These are people who truly understand my day-to-day life because they live it, too. We share ideas, support each other in ways no one else could, and even have matching tattoos – three other RE/MAX agents and I – because of the bond we’ve built,” says Shelby Stricklin, an agent with RE/MAX Alliance in Huntsville, Alabama.

“Thanks to these incredible connections, I close many referrals each year. Over the past two years, some people have had to relocate in and out of my market. This RE/MAX referral network has been a lifeline, helping to sustain my business through the shifts in the market,” she continues. “I could never begin to put a price on these connections. Even calling them ‘priceless’ feels like an understatement.”

RE/MAX affiliates interested in R4 can check out the event agenda and register today.

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