Global.remax.com: Head Start on Worldwide Trend

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Ahead of the curve is where global.remax.com puts all RE/MAX Associates. The website was launched in response to the demand for cross-border real estate transactions and was an industry first when it was introduced in 2011. Now, competing brokerages are playing catch-up in an attempt to replicate its success.

“Having a resource like global.remax.com is a huge competitive advantage,” Australian Sales Associate Melanie Reid says. “For years, we’ve had the ability to reach, interact with and exceed the expectations of clients all over the world.”

Featuring more than 700,000 RE/MAX only listings, the website’s information is accessible in 38 languages and 45 currencies – and on every inhabitable continent. It continues to set the standard for connecting consumers to global real estate by making it easy to give and receive referrals, appeal to a worldwide market, and keep RE/MAX one of the most recognized real estate brands around the world. That, Reid says, is the power of global.remax.com.

Though she works with RE/MAX Beach City in Broadbeach, Queensland, Reid’s client base extends far beyond Australia’s borders.

“I recently sold an apartment here to a Texas investor,” she says. “It was a smooth transaction, but it was one I wouldn’t have had the opportunity to close without global.remax.com.”

Citing the user-friendly features of global.remax.com – like the drop-down menu navigation to narrow searches – Reid praises the ease with which clients are able to find her properties. It also makes it easy for her to stay competitive.

“Without global.remax.com, I wouldn’t be able to provide such exceptional service to clients locally and globally, or build my own personal portfolio so effectively,” she says. “I receive at least 20 inquires each week.”

Those 20 inquiries are just a fraction of the nearly 3,500 leads emailed directly to listing agents at the request of global.remax.com visitors each month. And with page views topping 137 million in 2013 – and the number of unique visitors totaling more than 4 million last year alone – that lead volume shows no sign of shrinking.

“RE/MAX agents all over the world should jump on board global.remax.com if they have not done so already,” Reid says. “It’s a great resource for all who use it.”

The numbers make it clear: global.remax.com is one of the most robust global property search sites. And like other technology tools introduced by RE/MAX – including LeadStreet, RE/MAX Design Center and RE/MAX Satellite Network – it’s the forerunner in the industry, says Larry Oberly, RE/MAX Vice President, Global Franchise and Business Solutions.

“Since its inception, the website has steadily gained more visitors and leads, due in large part to RE/MAX being recognized as a global real estate leader,” Oberly says. “Consumers around the world know the RE/MAX brand, which has a presence in more than 90 countries. It’s a name they can trust.”